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| Welcome to Our Newsletter | |
| June 1, 2008 / Issue Number 35 | |
Marketing & Marketing Management Services!
We are a full service Marketing Firm. From creating a marketing plan to layout, design, and seamless execution, our goal is to help you make the most out of your marketing! Customer Satisfaction is key to our success!
News from Inside
ShopHutchinsonMN.com at its core, is a local online business directory designed to bring customers together with local businesses! Visit our website to look up your own business! Ask how we can help you maximize your exposure with ShopHutchinsonMN.com! If you are interested in learning more about advertising opportunities with ShopHutchinsonMN.com please give us a call at 320.587.4314 This website is not affiliated with the Hutchinson Leader or Hutchinson Area Chamber of Commerce and Visitors Bureau.
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Welcome to our new and current subscribers! This newsletter is published monthly by Haas Consulting. It is here to be a source of information for anyone who would like to learn about webpages, marketing, and other business related topics. Please feel free to email us with topics you would like to learn more about. You may view past issues at www.thaas.info/articles.php. Enjoy! Click here to send this link to a friend! Good Customer Service . . . Good Marketing! Many business owners tend to think in a two dimensional manner when it comes to marketing. It can be difficult to think "outside the box" and see the potential offered by unique, less traditional marketing options. In fact, at times it can be difficult to see the potential of the most traditional marketing around! One of the most valuable forms of marketing to a business is, has been and always will be good old fashioned word of mouth. It is often taken for granted and left to chance, but it shouldn't be. There are things that can be done to maximize your word of mouth advertising. Some word of mouth may come from people telling other people about an ad they saw or heard, and suggest they give you a try. The amount of traffic generated this way is bound to be minimal though . . . it lacks personalization. Testimonials, Referrals, or Word of Mouth is truly most effective when the person giving it feels they have a vested interest. They are confident that there advice is solid, and will not result in them "getting egg on their face". This confidence transfers itself to the person receiving the advice, allowing them to act upon on it feeling secure in their decision. How do you earn loyalty like that!? The most straightforward and sure fire way to accomplish this level of confidence in people is to simply provide great customer service. How do you do this? It will vary a bit for each of us, but speaking generally:
An interesting thing to note here is that many of the best referrals come from people who initially had a problem. Wow! How can that be!? You can not provide flawless products and services all of the time; people really don't expect you to. Having said that, they really don't want to be the one that experiences problems either; they would rather have it be someone else. The key here is not in being "perfect", but it is in how you handle the situation when you are not.
"Marketing" is a concept that involves a great deal more than just "advertising". Step beyond traditional advertising and consider the power that good customer service has to offer. If you work to ensure that your customers receive great customer service, you will find that you have a loyal following of customers that shop with you frequently and provide you with a limitless supply of leads. Click here to send this link to a friend!
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Professional Training Services The key to unlocking productivity. Professional Training Services provides training for groups to assist with developing customer service skills, training in diversity, Organization & Prioritization, Emotional Intelligence and more. Visit their website to learn more about their services.
New York Public Library Digital Library NYPL Digital Gallery provides access to over 600,000 images digitized from primary sources and printed rarities in the collections of The New York Public Library, including illuminated manuscripts, historical maps, vintage posters, rare prints and photographs, illustrated books, printed ephemera, and more. Nutty Nutty News Designer of the pringles can buried in a pringles can? Spell checking fiasco changes names in high school yearbook, Max Zupanovic as "Max Supernova," Kathy Carbaugh as "Kathy Airbag" and Alessandra Ippolito as "Alexandria Impolite to name a few errors. This website may have you shaking your head in amazement! * By providing these links we are not endorsing the services or products being offered. We are only offering links to other websites that may be of interest to you |
Plain and simple; Haas Consulting does not condone or participate in the use of spam e-mail. You have received this newsletter at your request. If you wish to remove yourself from this mailing or feel that you have been included by mistake; contact Haas Consulting and ask to be removed from the list. All requests will be honored with no questions asked. Please include the email address you wish to remove within the request. Statement of Copyright The contents of this newsletter are the property of Haas Consulting. You may use all or part of the content of this newsletter provided you follow these requirements:
Please contact Haas Consulting with questions regarding reproduction of the contents of this newsletter. 2005 © Haas Consulting all rights reserved |
